BSc (Hons) Business and Management

The BSc (Hons) Business and Management Degree equips you with the expertise needed to lead, change and understand business and management from both the national and the global perspective. This programme is designed for and by having learners and employers in mind. It will help you pursue an enterprising business and management course to gain employment, enhance your career or achieve a qualification that values your experience.

Intake

March & October

EQF / MQF Level

Level 6

Mode of Delivery

Online, with face-to-face tutorials

Duration of Course

3 Academic Years, 3-hours, Twice a Week (Full-Time and part-time options available)

Operational End Date

N/A

N/A

ECTS Credits

360 UK Credits (equivalent to 180 ECTS)

Programme Qualifies for

Get Qualified Scheme

Certificate after completing

Student Success Rate

97

Intake

March & October

EQF / MQF Level

Level 6

Mode of Delivery

Online, with face-to-face tutorials

Duration of Course

3 Academic Years, 3-hours, Twice a Week (Full-Time and part-time options available)

Operational End Date

N/A

N/A

ECTS Credits

360 UK Credits (equivalent to 180 ECTS)

Programme Qualifies for

Get Qualified Scheme

Certificate after completing

Student Success Rate

97

Course Description

This course is designed to give you more confidence in your ability to lead a team, deal with complex situations and communicate effectively via written reports and presentations. Whilst being taught by lecturers who are industry leaders with direct influence and knowledge of the industry you are entering, you will network with mature and experienced peers who share real life and professional experiences with one another.

Upon completion of this programme, you should have gained:

  • Broad understanding and critical awareness of current problems and developments with business and management disciplines.
  • The ability to research, analyse and critically evaluate business concepts, theories & techniques.
  • Awareness of the holistic nature of all business operations and the confidence to evaluate the strategic position and options of an organisation.
  • Exposure to the global business environment within the context of an ethical framework.
  • The commitment to continue to advance your knowledge and understanding of business and management, and to develop new skills to a high level for continuing professional development.
  • The qualities and transferable skills necessary for employment within the business and management profession requiring the exercise of initiative and personal responsibility.

Target Group:

This qualification in Business is aimed at students wanting to continue their education through applied learning. It provides a wide-ranging study of the business sector and is designed for students who wish to pursue or advance their career in business . In addition to the knowledge, understanding and skills that underpin the study of the business sector, this qualification give students experience of the breadth and depth of the sector that will prepare them for further study or training.

Target Audience:

  • 16+

Course Language:

English

Where you will learn:
Domain Building, 102/104, Constitution Street, Mosta
What you will study
Enquire Full Course
Year 1
hncbs - Year 1
Year 2
hndbs - Year 2
Year 3
bscbstu - Year 3
Business and the Business Environment

Core Module

188

Learning Hours

7.5 ECTS

Credits

15

UK Credits

Business activity is fundamental and universal to our everyday lives. Business  organisations may differ in many ways, depending on the industry in which they  operate globally, but they do share one common feature: the transformation of inputs into outputs. This transformation process takes place against a background of external influences that impact on business activity. The external environment in which business organisations operate is dynamic, complex, volatile and interactive.

The aim of this unit is to give students background knowledge and understanding of business, of the functions of an organisation and of the wider business environments in which organisations operate. Students will examine the different types of organisations (including for profit and not for profit), their size and scope (for instance micro, SME, transnational and global) and how they operate. Students will explore the relationships that organisations have with their various stakeholders and how the wider external environments influence and shape business decision making.

The knowledge, understanding and skill sets that students gain in this unit will help them to have an insight into different business functions, which will support them with further study, support the development of analytical thinking and the application of key analytical tools used throughout business planning, and enable them to choose their preferred areas of specialism in future studies and in their professional career.

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hncbs - Year 1

Marketing Processes and Planning

Core Module

188

Learning Hours

7.5 ECTS

Credits

15

UK Credits

Large-, medium- and small businesses that operate globally, internationally or locally have at least one thing in common – they all use marketing to influence us to engage with their products and/or services. Whether this means becoming a loyal customer buying a product and service or donating to a charity, organisations use a range of marketing techniques and tools to inform and influence us.

This unit is designed to introduce students to the dynamic world of the marketing sector and the wealth of exciting career opportunities available to support their

decision making in their career choices. Students will have the opportunity to learn about the competencies and behaviours required by employers to work in the

marketing sector. They will be introduced to the key principles of marketing, enabling them to develop a marketing plan and to employ elements of the marketing mix to

achieve results. They will study the underpinning theories and frameworks of marketing while relating them to real-world examples, including products/services that they encounter in their daily lives.

The knowledge, understanding and skill sets that students will gain on successfully completing this unit will enhance their career opportunities; whether this is setting up their own business or employment in an organisation.

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hncbs - Year 1

Human Resource Management

Core Module

188

Learning Hours

7.5 ECTS

Credits

15

UK Credits

The aim of this unit is to enable students to appreciate and apply principles of effective Human Resource Management (HRM). People are the lifeblood of any organisation and being able to attract, recruit and retain talented staff is at the core of all HRM activity. This unit will explore the tools and techniques used in HRM to maximise the employee contribution and how to use HR methods to gain competitive advantage. Students will explore the importance of training and development in building and extending the skills base of the organisation and ensuring it is relevant to the ever-changing business environment. Students will also consider the growing importance of becoming a flexible organisation with an equally flexible labour force, and become familiar with techniques of job design and with different reward systems.

The unit investigates the importance of good employee relations and the ways in which employers engage with their staff and possibly with trade unions. Students will gain an understanding of the law governing HRM processes as well as the best practices which enable an employer to become an ‘employer of choice’ in their labour market.

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hncbs - Year 1

Leadership and Management

Core Module

188

Learning Hours

7.5 ECTS

Credits

15

UK Credits

The ability to lead and manage effectively is highly sought after by industry, as employers seek to produce and develop managers who can motivate, enthuse and build respect throughout their workforce. The hard and soft skills required by leaders and managers are frequently highlighted by employers as skills gaps in recruitment. Developing these skills will help students to meet career aspirations in leadership and management.

The aim of this unit is to help students to understand the difference between the function of a manager and the role of a leader. Students will consider the characteristics, behaviours and traits that support effective management and leadership. Students will learn about the theories that have shaped the understanding of leadership and management and how these have provided a guide to action for managers and leaders who want to secure success for their businesses. Students will look at leadership styles, how and why they are used and the extent to which they are effective.

This unit also gives students an understanding of motivational strategies. They will develop motivational strategies covering intrinsic and extrinsic aspects of motivation. Finally, students will evaluate the importance of managing performance in achieving continuous improvement.

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hncbs - Year 1

Management Accounting

Core Module

188

Learning Hours

7.5 ECTS

Credits

15

UK Credits

The overall aim of this unit is to introduce the fundamentals of management accounting which apply to the wider business environment and the organisations which operate within that environment. Students will explore how management accounting uses financial data to aid planning decisions, and the monitoring and control of finance within organisations.

On successful completion of this unit students will be in a position to present financial statements in a workplace context and be able to assist senior colleagues with financial business planning. In addition, students will have the fundamental knowledge and skills to progress onto a higher level of study.

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hncbs - Year 1

Managing a Successful Business Project

Core Module

188

Learning Hours

7.5 ECTS

Credits

15

UK Credits

The purpose of BTEC Higher National Diploma in Business (Management) is to develop students as professional, self-reflecting individuals able to meet the demands of employers in the business sector and adapt to a constantly changing world. The qualification aims to widen access to higher education and enhance the career prospects of those who undertake them.

The objectives of the BTEC Higher National Diploma in Business (Management) are as follows;

- To equip students with business skills, knowledge and the understanding necessary to achieve high performance in the global business environment.

- To provide opportunities for students to enter or progress in employment in business, or progress to higher education qualifications such as an Honours degree in business or a related area.

- To offer students the chance of career progression in their chosen field.

- To equip students with knowledge and understanding of culturally diverse organisations, cross-cultural issues, diversity and values.

- To offer a balance between employability skills and the knowledge essential for students with entrepreneurial, employment or academic aspirations.

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hncbs - Year 1

Entrepreneurial Ventures

Core Module

188

Learning Hours

7.5 ECTS

Credits

15

UK Credits

Entrepreneurship is about people who have dreams and take their career into their own hands, leading it in the direction of their choice. More recently it has also become

about transforming the world by solving big problems, for example initiating social change, creating an innovative product, presenting a new life-changing solution. This

unit introduces the study of entrepreneurship and will benefit those thinking of starting up an entrepreneurial venture and those who are future leaders and managers.

The unit aims to illustrate the concept of entrepreneurship and how having an entrepreneurial mindset can make a contribution to all businesses, be that a new business start-up or existing public and corporate organisations. Students will explore the skills, traits and characteristics of entrepreneurs and entrepreneurship. Students will understand the importance of difference size businesses on the economy and the contribution they can all make to society. Students will also learn about the need for entrepreneurs and the impact of disruptive entrepreneurship.

By the end of the unit, students will have gained research skills and the knowledge that they can develop an entrepreneurial mindset that will benefit them throughout their career. They will understand the contribution that businesses make to the economy and the importance of entrepreneurial activity for all businesses in all sectors.

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hncbs - Year 1

Financial Accounting

Core Module

188

Learning Hours

7.5 ECTS

Credits

15

UK Credits

Balancing the books is at the heart of all business management. The overall aim of this unit is to introduce students to essential financial accounting principles and techniques which will enable them to record and prepare basic final accounts. Students will learn how to prepare accounts for sole traders and partnerships as well as limited companies.

On successful completion of this unit students will be able to contribute effectively to the accounting function of an organisation, or to understand how to record and prepare basic financial accounts for their own business. They will have the knowledge and skills required to progress to a higher level of study.

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hncbs - Year 1

Research Project (Pearson Set)

Core Module

375

Learning Hours

15 ECTS

Credits

30

UK Credits

Research skills are as vital for the workplace as they are for academic development. Research skills enable students to identify a problem, collect informational resources that can help address the problem, evaluate the resources for quality and relevance, and come up with an effective solution to the problem. These are seen as essential skills by employers for most positions in industry, to support a range of duties, for example report writing, building a business case, business planning, launching a new product or service.

This is a Pearson-set unit. Students will choose their own project based on a theme provided by Pearson (this will change annually). The project must be related to their specialist pathway of study (unless they are studying the general business pathway). This will enable students to explore and examine a relevant and current topical aspect of business in the context of the business environment and their chosen specialist pathway.

The aim of this unit is to offer students the opportunity to engage in sustained research in a specific field of study. The unit enables students to demonstrate the capacity and ability to identify a research theme, to develop a research aim and objectives and to present the outcomes of such research in both written and verbal formats. The unit also encourages students to reflect on their engagement in the research process, during which recommendations for future, personal development are key learning points

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hndbs - Year 2

Organisational Behaviour

Core Module

188

Learning Hours

7.5 ECTS

Credits

15

UK Credits

Organisational behaviour is concerned with understanding, explaining and predicting the behaviour of individuals in the workplace and can assist in the development of practical solutions to organisational and managerial problems. Individuals, whether acting in isolation or collectively as part of a group, engage in actions and behaviours that can have a positive or negative impact on company performance and the achievement of strategic goals. It is therefore essential that those who are involved in managing and leading people in organisations, acquire insight and expertise in organisational behaviour.

The aim of this unit is to develop knowledge and understanding of how organisational behaviour concepts, theories and techniques can be applied in work and management settings in order to enhance individual, team and organisational performance. Students will be able to apply this knowledge in a variety of business situations. They will appreciate how effective application of organisational behaviour principles can be used to explain why people behave and act in particular ways and to predict how employees will respond to certain demands. The unit also developsstudent understanding of the influence of culture, the operation of power and politics in organisations and how these variables influence the actions and behaviour of people in an organisational context.

On successful completion of this unit, students will have developed a range of transferable skills and knowledge. This includes core people management skills used to achieve positive organisational outcomes and to create value by recognising individual difference, team working and the creation of inclusive organisational cultures

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hndbs - Year 2

Understanding and Leading Change

Core Module

188

Learning Hours

7.5 ECTS

Credits

15

UK Credits

Change is the only constant in life’ (Heraclitus, 500BCE). Whatever industry, whatever position you are employed in, there is always change. As such, businesses need toadapt and change with the changing business environment. Organisations are seeing change at a more rapid speed than ever before. Technology is playing a big part in this increased pace of change. Change leaders are evident in all business sectors and in a variety of roles within an organisation.

In business, change is all around in all areas of an organisation, from minor process changes to large-scale structural change. The aim of this unit is for students to understand the different types and scope of change that may occur in an organisation. The unit will aim to illustrate the drivers/triggers for change and how they vary and affect organisations in different ways, including the degree of impact and management’s response to change. Students will gain an appreciation of how the depth of change can influence organisational behaviour both during and after the change.

On successful completion of this unit, students will be able to apply a range of change management concepts, including diagnosing driving/resisting forces, planning for change and dealing with change in organisational settings. This will put students in a strong position to contribute to change initiatives in the workplace.

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hndbs - Year 2

Global Business Environment

Core Module

188

Learning Hours

7.5 ECTS

Credits

15

UK Credits

As globalisation of business continues the world is becoming smaller, this means developing complex opportunities and risks for business operations as organisations expand and transform in this dynamic environment. Understanding business from a global perspective is about being open to new ideas, issues and solutions, and opening business up to new opportunities and growth.

The aim of this unit is to explore the wider position that some organisations have in the global environment. Students will gain an appreciation of the complexities of operating in a global environment, enabling them insight in to an organisation’s current or aspirational global presence.

On successful completion of this unit, students will understand the wider global environment in which organisations operate. This enables students to add value to an organisation as they will be able to apply their knowledge in such a way that they could advise senior managers (in large and small organisations) on global matters that they might not have otherwise considered

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hndbs - Year 2

Principles of Operations Management

Core Module

188

Learning Hours

7.5 ECTS

Credits

15

UK Credits

Operations management is everywhere, in every organisation, in every service experienced and in every product consumed. Operations management is the administration of business practices to create the highest level of efficiency possible in an organisation. It is concerned with converting materials and labour into goods and services as efficiently as possible to maximise profits.

The aim of this unit is to introduce students to the role of operations in an organisation, how the nature of operations management has evolved and how it contributes to sustained competitive advantage. Students will understand the key concepts of operations management in an organisational and environmental context, and how this links to supply chain management, products and processes, organisational efficiency and effectiveness, and the achievement of tactical and strategic objectives. A variety of operations management techniques and frameworks will be explored, including continuous improvement, total quality management, benchmarking and risk analysis.

By the end of this unit, students will have an appreciation of the dimensions of operations management and its central role for organisations across a wide range of sectors. Students will also have the knowledge and skills required to progress to higher levels of study or employment in positions in operations, logistics and supply.

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hndbs - Year 2

Customer Value Management

Core Module

188

Learning Hours

7.5 ECTS

Credits

15

UK Credits

This unit is designed to enhance students’ knowledge and understanding of why it is important for marketers to enhance and manage the value of customer interactions.

Students will learn underpinning theories and frameworks, and will be expected to relate them to real-world examples, including their own experiences.

Organisations ideally seek a mutually beneficial relationship between themselves and their customers. This is particularly important when considering the costs associated with acquiring a new customer. It has been suggested that it can cost five times as much to gain a new customer as it is to retain an existing one. Moreover, there is no guarantee that a new customer will be as loyal as a current one. Any organisation, whether for profit, NGO or a charity, seeks ways of retaining customers through enhanced customer experiences.

To retain loyal (and profitable) customers, organisations seek to understand them better. By understanding customers through the capture of relevant data, organisations can enhance a customer’s lifetime value. They then aim to build a relationship with the customer where they remain loyal and continue to purchase a range of products and services.

The knowledge, understanding and skill sets that students will gain on successfully completing this unit will enhance their career opportunities, whether they are setting up in business independently or if they are employed by an organisation.

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hndbs - Year 2

Business Strategy

Core Module

188

Learning Hours

7.5 ECTS

Credits

15

UK Credits

This unit supports individuals who are working in or towards managerial roles in all market sectors to develop and enhance strategic thinking and planning that will improve organisational performances of businesses in their respective competitive markets. General manager skills and competences are focused on through a range of themes and topics that can be applied in most contexts.

The aim of this unit is to develop students’ awareness of the different types of strategic approaches that could be used in an operational, tactical or strategic role for an organisation. This will be underpinned by a thorough knowledge and understanding of the theories, models and concepts that could significantly support an organisation’s strategic choice and direction.

On successful completion of this unit, students will have developed sufficient knowledge and understanding of strategy to make a positive, efficient and effective contribution to the development of business plans and operational direction. They could do this in the role of a junior manager responsible for having a specific input into an organisation’s decision making and planning.

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hndbs - Year 2

Independent Research Project

Core Module

500

Learning Hours

20 ECTS

Credits

40

UK Credits

The module provides you with an excellent opportunity to use the knowledge and skills that you have acquired during the studies on the programme, as well as pursue your professional and academic interests. The module offers flexibility to pursue a business-related topic that is of interest to you or select from a pool of topics provided by the academic team.

As part of the research journey, you will learn to develop and justify research objectives, choose appropriate methodologies and methods to address those objectives, critically analyse existing concepts and theories, and collect and analyse data. You will reflect on the findings of your research projects which can demonstrate contribution to the existing knowledge, as well as practical value and application.

The module facilitates the enhancement of critical analysis and a wide range of research skills, as well as providing you with an opportunity to enhance your knowledge and understanding of a particular area in business and management.

Module learning outcomes

On successful completion of this module, you will be able to:  

  • Critically explore existing evidence and identify a gap in understanding of a particular trend or issue in an area of business and management
  • Identify and critically review literature and other appropriate contextual sources pertinent to the issue, theme, subject or trend
  • Critically review, select, and apply relevant methods of data collection and analysis
  • Critically reflect on the results of the research project in the context of its theoretical and practical value

Module content

The module is delivered in two phases:

  • Group taught phase
  • Independent supervision phase

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bscbstu - Year 3

Leadership and Management

Core Module

250

Learning Hours

10 ECTS

Credits

20

UK Credits

Management and leadership are an intrinsic part of systems and organisation. In this module you will explore concepts and practices pertinent to leadership and management within organisations against the backdrop of current business environment and trends. The module discusses the interplay between leadership, ethics, value and organisational culture.

New approaches such as mentoring and coaching are becoming more popular, alongside the more traditional skillset of communication, persuasion, negotiation and conflict resolution. The module aims to support you in exploring various techniques, skills and approaches that leaders can apply in specific situations and contexts.

You will have an opportunity not only to learn about leadership skills and their application in different contexts, but also to reflect on your own talents in this area. As a result, they may be able to identify new goals and workplace skills to include in Personal Development Plans and facilitate ongoing employability.

Module learning outcomes

On successful completion of the module, you will be able to:

  1. Critically examine the links and differences between management and leadership and how leadership principles support organisational values
  2. Evaluate and apply effective leadership styles in achieving organisational objectives
  3. Demonstrate an understanding of leadership skills effective for team engagement in organisations

Module content

This module covers the following areas:

  • Leadership and its defining characteristics. Differences between leadership and management
  • Critical issues in leadership and management theory and practice
  • The effects of internal and external environment and contexts on leadership practice
  • The role of leaders in developing vision and strategies
  • Leading innovation and change
  • How leaders influence and persuade others; legal, regulatory and ethical requirements on leadership demands
  • Empowerment and building commitment and engagement in individuals and teams
  • The role of coaching and mentoring
  • Leadership, values and ethics
  • Generating a collaborative workplace environment that can encourage and support fellowship behaviours

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bscbstu - Year 3

Strategy in the Global Marketplace

Core Module

250

Learning Hours

10 ECTS

Credits

20

UK Credits

The module focuses on strategy and strategic management within the global context. You will learn about strategies that businesses can employ to identify opportunities, gain sustainable competitive advantages and grow. The module explores the effects of globalisation, the ways businesses can adapt in the changing global environment and respond to the emerging challenges and competition. It discusses theory, conceptual frameworks and principles and their application in real life. You will also explore some of the most important areas in strategic decision-making, including but not limited to production strategy, sustainability, innovation, change and risk management.

Module Learning Outcomes

On successful completion of the module, you will be able to:

  1. Critically appraise the effects of the external environment and globalisation trends and dynamics on an organisation
  2. Identify the opportunities and develop strategies aimed at gaining sustainable competitive advantages
  3. Critically evaluate potential risks and change management challenges associated with implementation of a strategic plan

Module Content

The aim of the module is to examine contemporary issues within the global business environment that are likely to impact upon strategic management principles. The module covers various aspects of strategic management and strategy formulation in order for an organisation to be competitive in the global marketplace. An indicative list of topics is given below:

  • Analysing the Internal Environment: Resources and Competences
  • Analysing External Environment
  • Globalisation
  • Strategy Formulation – Strategic Choices
  • Strategic tools
  • Change and Risk Management
  • Strategy Implementation
  • Production and Supply Chain Management
  • Sustainability considerations
  • Innovation

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bscbstu - Year 3

Business Psychology

Optional Module

250

Learning Hours

10 ECTS

Credits

20

UK Credits

This module discusses the emergence of psychology within business and management literature and the ways psychology is used in managerial practice and in the workplace. It introduces psychological theories and frameworks that can be applied in business context, including but not limited to the recruitment, attitudes, job satisfaction, communication, and learning. You explore the role that psychology can play in individual and team motivation, the effects of organisational culture and change, as well as in maintaining work-life balance.

A variety of techniques, tools, and practices will be discussed to develop a better understanding of the underpinning psychological drivers in leading and managing people, while building and maintaining positive professional relationships.

Module learning outcomes

On successful completion of the module, you will be able to:

  1. Critically evaluate current theoretical approaches in business psychology
  2. Critically analyse the external factors that facilitate certain behaviour and change at the individual and team levels
  3. Apply business psychology techniques and theories to understand real-life situations and dynamics in an organisational setting

Module content

During the module, the following topics are discussed:

  • Introduction to business psychology
  • The importance this field of knowledge has for organisations
  • The use of psychology in developing, motivating, and engaging staff
  • The psychology of change and how individuals, groups and organisations respond to uncertainty and change
  • Succession planning and talent management
  • The impact of working environment on productivity and wellbeing
  • Managing work-life balance

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bscbstu - Year 3

Emerging Digital Trends

Optional Module

250

Learning Hours

10 ECTS

Credits

20

UK Credits

The module explores the effects of emerging digital technologies, sometimes referred to as ‘disruptive’, on the competitiveness and sustainability of businesses. The module's focus is to provide knowledge and understanding of the ways technologies can be managed in organisations to optimise their performance. You will learn how emerging technologies can create or add value, address business problems, and help accomplish corporate goals.

The module is based around the core principles of business process management, digital transformation, and technology implementation; it explores organisations' IT adoption approach, tactics, architecture, risk and security management. You will practise conducting an audit and developing a business case for technology adoption.

Module learning outcomes

On successful completion of the module, you will be able to:

  1. Conduct a strategic audit of the emerging technologies suitable for an organisation to optimise its performance
  2. Critically analyse opportunities to facilitate process improvement from the strategic audit of technology(ies)
  3. Create a business case to demonstrate how the chosen technology(ies) adoption can facilitate business competitiveness

Module content

  • Technology focused environmental audit
  • Business process improvement
  • The role of emerging technologies in current business environment
  • Importance of emerging technologies in business functions
  • Importance of overall technology adoption planning
  • Strategy models for technology adoption
  • Tactics based on emerging technologies
  • Role of implementation modelling with resource planning
  • Evaluation framework for technology adoption

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bscbstu - Year 3

Financial Statement Analysis

Optional Module

250

Learning Hours

10 ECTS

Credits

20

UK Credits

The analysis of financial statements can tell us a great deal about the health of a company and its ability to deal with future challenges, which is a key skill in any business environment, whether or not profit is the primary motivation. This module concentrates on using the financial, economic and non-quantitative information available to assess the relative strengths of entities and their ability to react to the impact of outside forces on their performance.

You will use techniques such as ratio analysis to interpret and analyse company financial reports; developing beyond how they are calculated to be able to provide reasons for improvements to company performance.

You will also study the use of forecasting techniques to be able to determine the robustness of the financial health of a company, including a prediction of its likely success or failure.

The module will also evaluate factors affecting share prices; this will include both internal and external influences on the company, which may impact financial performance.

You will learn how to evaluate the company’s place within the industry sector, to determine its performance and ability to lead or follow others in the market. We will look at companies’ vulnerability to external events, and steps they can take to mitigate this uncertainty in the market.

Module learning outcomes

  1. Analyse financial statements to make decisions on the strength and adaptability of a business
  2. Evaluate the influence of internal and external factors on the company’s future prospects

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bscbstu - Year 3

Strategic Marketing

Optional Module

250

Learning Hours

10 ECTS

Credits

20

UK Credits

This module takes an in-depth view of the contemporary marketing environment. It covers key concepts, models, and frameworks in the marketing discipline and explores marketing as a strategic business function in corporate strategic planning. It explores how organisations can take innovative and integrated approaches to marketing planning, drawing from current trends and challenges of an ever-changing marketplace.

The module provides the knowledge and skills that enable effective decision-making at all stages of the marketing planning process. You will develop an understanding of the critical role that marketing plays in achieving organisational objectives. Businesses can obtain a sustainable competitive advantage through an in-depth understanding of the industry and competition.

Module learning outcomes

On successful completion of the module, you will be able to:

  1. Critically evaluate the role of marketing in the achievement of organisational objectives
  2. Critically analyse the factors in the organisation’s marketing environment and their impact on the marketing of a product or service
  3. Develop a marketing plan for a product or service

Module content

During the module, the following topics are discussed:  

  • Strategic marketing as a management process and tool
  • Marketing ethics dilemmas
  • Audit of the external and the internal environments
  • The role of stakeholders
  • Marketing data
  • Identifying consumer and target market(s)
  • Formulating marketing goals and objectives
  • Developing a marketing plan for a commercial or a social organisation
  • Understanding control and performance indicators
  • Measuring marketing outcomes

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bscbstu - Year 3

Opportunity, Innovation and Entrepreneurship

Optional Module

250

Learning Hours

10 ECTS

Credits

20

UK Credits

The module is designed to integrate three concepts, i.e., opportunity, innovation, and entrepreneurship, in a way that shows their synergy and interrelationship. You will learn to identify opportunities in the business environment and initiate innovative business ventures to capitalise upon them.

As innovation and entrepreneurship are not confined to new ventures or start-ups, this module recognises the need for an entrepreneurial mindset across different contexts, including commercial enterprises, large or mature organisations, social enterprises, family-owned businesses, as well as non-profit sector. You will be able to embed innovation and creativity within the chosen entrepreneurship context while appreciating ethical and responsible management practices and recognising opportunity and risk.

Module learning outcomes

On successful completion of the module, you will be able to:

  1. Critically analyse contemporary business environment to identify entrepreneurial opportunities
  2. Devise innovative business solutions to capitalise on the most viable entrepreneurial opportunities
  3. Create a business plan for a new venture or a new initiative within an existing venture

Module content

  • Introduction to entrepreneurship and innovation
  • Opportunity and risk recognition, creation, and evaluation
  • Problem solving and decision making supported by critical analysis  
  • Business planning
  • Entrepreneurship context: new venture creation, social enterprises, corporate and commercial enterprises
  • Creativity and innovation
  • Ethical entrepreneurship and responsible management
  • Taking action, reflecting on that action, judging its success (or failure) and determining how this could be improved
  • Communication, presentation, pitching skills

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bscbstu - Year 3

How will you learn

This programme is delivered with a flexible classroom-based method, through a variety of course materials, case studies, discussions, presentations, enquiry-based learning and problem-solving activities. We provide you with key reading and research activities, and you will make the most of our own teaching portal.

Where you will learn:

Lessons will be held in class in our premises at Domain Building, 102/104, Constitution Street, Mosta.

Assessment

The purpose of assessment is to ensure that effective learning has taken place of the content of each unit. Evidence of this learning, or the application of the learning, is required for each unit. The assessment of the evidence relates directly to the assessment criteria for each unit. The grading of BTEC Higher National qualifications is at the unit and the qualification level.

Assessment is carried out through home-based assignments, which means you will have plenty of time to dedicate to each criteria. By having small groups, you will have more time for discussions where you can share your experiences at your place of work.

Structure of Programme

The first two years require 240 credits, of which 120 credits are at Level 5 (7 units) and 120 credits are at Level 4 (8 units).

The final year is made up of three 10-week terms, known as trimesters. We recommend about 20 hours of study per week to complete one 20-credit module over a 10-week trimester.

If you opt to undertake the accelerated study plan whereby you will study two modules in one trimester, we recommend 40 hours of study per week.

With a mix of core and optional modules, you can tailor your studies to match your particular interests and career aspirations.

We will advise you of your study plan – the running order and availability of the modules – when you are invited to enrol.

To complete this top-up degree you will need to complete a total of 120 credits. This will be made up from the two core modules and three of the optional 20-credit modules in your preferred area of Management.

Teaching, Learning and Assessment Procedures

The development of the autonomous and independent learner is further enhanced by a range of technology enhanced learning tools and activities. Students will have access to a range of tools and activities, providing support for research activities, personal diagnostics, additional content, online discussion and self-directed study techniques. Different methods will be used to take account of different learning preferences and include, for example, face to face or virtual lectures, case studies, role play, debates, student presentations, formative and summative enquiry based learning, and problem solving activities. The programme encourages students to apply learning to the work place and this is a central feature of the teaching and learning strategy. This will be achieved through a variety of means with the aim being to encourage and develop critical evaluation and the ability to synthesise and apply solutions to complex real life Management problems. Teaching and learning approaches will be appropriately applied to each cohort in order that the same learning outcomes are achieved, but at times through different methods, whilst facilitating the development of effective peer support networks and learning sets. This will provide a stimulating experience as well as assisting students in their ability to critically evaluate and apply knowledge and intellectual skills to differing situations.

A range of assessments has been devised and the programmes operate within the University’s Regulatory Framework and conform to its regulations on assessment. A flexible approach has been taken in developing the assessment strategy, to allow for the diverse nature of the student cohorts as well as the different learning preferences of individual students.

Grading System

For the first two years, each successfully completed unit will be graded as a pass, merit or distinction. A pass is awarded for the achievement of all outcomes against the specified assessment criteria. Merit and distinction grades are awarded for higher-level achievement.

Summary of grades

In order to achieve a pass in a unit

  • All learning outcomes and associated assessment criteria have been met

In order to achieve a merit in a unit

  • Pass requirements achieved
  • All merit grade descriptors achieved and all prescribed indicative characteristics

In order to achieve a distinction in a unit

  • Pass and merit requirements achieved
  • All distinction grade descriptors achieved and all prescribed indicative characteristics

For the final year:

90-100% Excellent – Distinction

80-89% Excellent – Distinction

70-79% Excellent – Distinction

60-69% Very good – Merit

50-59% Good/Satisfactory – Pass

40-49% Unsatisfactory – Marginal Fail

5-39% Very Poor – Fail

Entry Requirement
  • A’Level Standard of education; OR
  • Relevant qualification at MQF/EQF Level 4
  • If English is not your first language, you will need IELTS 5.5 or equivalent

Exemptions from providing evidence of English language proficiency may arise if you have studied your previous qualification in English.

Students should produce copies of certificates, full CV preferably in EuroFormat and passport-size photo.

Fees & Funding

MFHEA Licence Nº: 2011 – TC – 01

Further and Higher Education Institution

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